search engine optimisation tips and guidance

Search Engine Optimization (SEO) is a great way to market your website and increase your online exposure. Basically, SEO is modifying your website so that it appears dramatically in the search results for a particular query. here are Search engine optimization tips and guidance.
Research

Before you start your SEO campaign, you should consider which keywords your target audience is likely to use. When you choose the right keyword, little research is done. Tools like the Google Keyword Tool help you identify which keywords are getting a lot of traffic and how much competition you have. Ideally, you’ll find a keyword that is highly relevant to your offers and has a high number of high and medium traffic and relatively low competition. You can also use the most advanced search engine optimizations for keywords with higher competition.

On-page optimization

this means that you’ve made changes to your site on the same web. In particular, you want to add the keywords you’ve specified above in the title tag and description tag for your website. You can also add the keyword to the keyword tag on your website, although that’s less important.

Content

The content on your website must be directly related to the keyword you’re trying to rank. So the keyword must appear in the text on your website, especially in the main title, possibly in the subtitle. You can also add it to the first and last paragraphs of the text of your website. But you have to be careful not to use the keyword too much. Generally, it is considered a maximum of 2%

Images

When using images, you can add keywords to their description tags and images. This will improve your website and complement the SEO content you’ve already written.

Links

Finally, you want to start building links to your website. You can simply start by bookmarking your website using services such as Digg or Delicious. Then, you can add links to your website from social media profiles, such as Facebook, LinkedIn, and Twitter. Another easy way to start creating links to your site is to add your website and business to local Internet directories, such as Dmoz, Yahoo Directory, Yelp, etc.

This is a great start to getting your website. However, SEO strategy must always be aligned with marketing, marketing and overall business strategies over the Internet